The exhibition area of the expo will reach 120,000 square meters, an increase of 20 per cent from last year's event, according to the article. The international exhibition section will reach 80,000 square metres. Over 3,100 brands from 65 countries and regions will attend the expo, including 147 brands from Italy, the guest country of honour. More than 300 brands will launch over 1,000 new products.